Elle

Elle is a worldwide international magazine that focuses on women's fashion, style, beauty, health, and entertainment. It was brought into being by Pierre Lazareff and his wife Hélène Gordon in 1945. The title, in French language, means "her" or "she".

ELLE presents style and substance with an independent point-of-view. In the magazine, women come for the always-inspiring fashion and beauty and stay for the thought-provoking mix of culture, controversy and cool. ELLE Website introduces a behind-the-scenes, how-to world while maintaining ELLE’s unique sophisticated tone. The ELLE brand extends to many platforms including a website, a mobile site, television, integrated marketing programs and more.

As I have already mentioned before, Elle was founded in France in 1945. In 1981, Daniel Filipacchi and Jean-Luc Lagardère purchased Hachette magazines, which included the then-struggling Elle. Elle was then launched in the U.S., followed by 25 foreign editions.

It is now the world’s largest fashion magazine, with 39 international editions in over 60 countries. Technologically speaking, the Elle brand is a global network encompassing over 20 websites. Elle readers have a median age of 34.7 years. Subscriptions account for 73 percent of readers. With the remaining 27 percent purchasing single issues, Elle is the only fashion magazine to have increased its newsstand sales in the past five years, most notably with an 18 percent increase in the first half of 2006. There are 27 Elle websites globally, which collectively attract over 1 million visitors and 26 million page views per month Elle reaches over 4.8 million readers. The vast majority (82 percent) of Elle's audience are women between the ages of 18 and 49. Forty percent of readers are single, and the median household income is $69,973. "Our readers are young enough to think about life as an adventure and old enough to have the means to live it," said Robbie Myers, editor in chief.

Elle is owned by the Lagardère Group of France and it is published in the US by Hachette Filipacchi Media U.S., in Canada by Transcontinental Media, in Brazil by Grupo Editora Abril, in Mexico by Grupo Editorial Expansión, in Argentina by Grupo Clarín, in Singapore by Mediacorp and in Germany by Hubert Burda Media. The first UK edition was issued in November 1985.

The winner of Project Runway gets a spread in this magazine.

Glamour

© Glamour Magazine
Fashion Style magazines are becoming increasingly popular these days and why not, they play a very important role in fashion world by updating us with the latest cool trends and styles. With so many magazines on the market today, you really have to find one that is different from the rest and which suits you best, so in this article I am going to tell you about magazine called "Glamour" that I find one of the best and more interesting than others.

Glamour is a women's magazine published by Condé Nast Publications. Founded in 1939 in the United States, it was originally called Glamour of Hollywood.

It is now published in numerous countries including the USA, UK, France, Italy, Germany, Spain, Greece, Poland, South Africa, Hungary, Romania, Russia, The Netherlands, and in a Latin American (Spanish language) edition, and soon is going to be launched in Australia. In most cases it is a monthly publication.

Glamour gives you the best hair and beauty tips, fashion do’s and don’ts, with monthly horoscopes. You will even find inspiring articles and interviews on current events and relevant topics. There are abundant photographs of the latest in fashionable clothing, shoes and accessories. It updates trends on the latest in beauty products and make-up, as well as professional advice for application.

In USA the magazine is published in a larger format than many of its counterparts. Its current editor-in-chief is Cynthia Leive. It targets women 18-49 (with the median age of 33.5) and reaches a subscription audience of 1,411,061 readers in the United States. Its circulation on news stands is 986,447, making the total average paid circulation: 2,397,508. Since 1980, the magazine has held an annual "Women of the Year" awards ceremony. Each fall, the magazine organizes the “Glamour Woman of the Year Awards” which recognize women in the public eye. In last 2007 year Lorena Ochoa was named the Woman of the Year.

In the UK Glamour launched in April 2000, where it pioneered the “handbag size” format, with the tagline "fits in your life as well as your handbag". Each September the magazine holds “National Glamour Week”. Consequently the magazine features extra coupons (e.g. redeemable at fashion or beauty outlets) and competitions. Since its launch the magazine has been edited by Jo Elvin, with Michelle Pamment serving as acting editor for a spell in 2005. Each June, the magazine organizes the Glamour Woman of the Year Awards which recognise women in the public eye. This is usually given out in september.

Vogue

Vogue is a fashion and lifestyle magazine published in several countries by Condé Nast Publications. the American version of Vogue, is led by Anna Wintour, a long term English resident in New York City. Each month Vogue publishes a magazine based entirely on Fashion, Life and Design. It has surpassed all other Magazines in total circulation and ads. Vogue is so named because it is said to be as a noun, Vogue suggests transient impermanent fashionability.

A little bit of history. Vogue was founded by Arthur Baldwin Turnure in 1892. When he passed away in 1909, Conde Nast picked it up and slowly began growing the publication. Today, there are different editions of Vogue published around the world: Australia, Brazil, China, France, Germany, Greece, India, Italy, Japan, Korea, Mexico, Portugal, Russia, Spain, Switzerland, Taiwan, United Kingdom and the United States. Under the ownership of New York-based magazine publisher Condé Nast and through a succession of women editors, Vogue is most famous as a presenter of images of high fashion and high society, but it also publishes writings on art, culture, politics, and ideas. On the way, it has helped to enshrine the fashion model as celebrity. Vogue is regularly criticized, along with the fashion industry it writes about, for valuing wealth, social connections, and low body weight over more noble achievements. The magazine celebrated its 114th birthday in 2006.

The magazine surged in subscriptions during the Depression and World War II, a period during which noted critic and former Vanity Fair editor Frank Crowninshield served as its editor, having been moved over from Vanity Fair by publisher Condé Nast.

In the 1960s, with editor in chief and personality Diana Vreeland in charge, the magazine rose to the occasion of this candy-colored, youth-oriented decade of sexual revolution by focusing more on the fashions of the times, through daringly playful, theatrical, and straightforwardly sexual editorial features. Vogue also continued making household names out of models, a practice that continued with Suzy Parker, Twiggy, Penelope Tree, and others.

Under the tenure of editor-in-chief Grace Mirabella through the 1970s and 1980s, the bimonthly magazine became a monthly, and the revolutionary air of the sixties gave way to more practical clothing. The magazine's female audience was no longer in the kitchen dreaming of a better life. It was heading out every morning for work, and editorial changes reflected this new reality.

Present day. The current editor-in-chief of American Vogue is Anna Wintour, noted for her trademark bob and her practice of wearing sunglasses indoors. Since taking over in 1988, Wintour has worked to protect the magazine's No.1 status among fashion publications in term of reputation. In order to do so, she brought the magazine down from what Time called "its Olympian heights, acknowledging that trends are as likely to start from the ground as be decreed from on high." This allowed Wintour to keep a high circulation while discovering new trends that a broader audience could conceivably afford. For example, the inaugural cover of the magazine under Wintour's editorship featured a three-quarter-length photograph of a model wearing a bejeweled Christian Lacroix jacket and a pair of jeans, departing from her predecessors' tendency to portray a woman’s face alone, which according to the Times' Weber, gave "greater importance to both her clothing and her body. This image also promoted a new form of chic by combining jeans with haute couture. Wintour’s debut cover brokered a class-mass rapprochement that informs modern fashion to this day."

Wintour's Vogue also aggressively nurtures new design talent, and her presence at fashion shows is often taken as an indicator of the designer's profile within the industry. In 2003, she joined the Council of Fashion Designers of America in creating a fund that provides money and guidance to at least two emerging designers each year. This has built loyalty among the emerging new star designers, and helped preserve the magazine's dominant position of influence through what Time called her own "considerable influence over American fashion. Runway shows don't start until she arrives. Designers succeed because she anoints them. Trends are created or crippled on her command."

The contrast of Wintour's vision with her predecessor has been noted as striking by observers, from both her critics and defenders. Amanda Fortini, fashion and style contributor to Slate argued that "during her tenure, Vogue has been enormously successful":

When Wintour was appointed head of Vogue, Grace Mirabella had been editor in chief for 17 years, and the magazine had grown complacent, coasting along in what one journalist derisively called "its beige years." Beige was the color Mirabella had used to paint over the red walls in Diana Vreeland's office, and the metaphor was apt: The magazine had become boring. Among Condé Nast executives, there was worry that the grand dame of fashion publications was losing ground to upstart Elle, which in just three years had reached a paid circulation of 851,000 to Vogue's stagnant 1.2 million. And so Condé Nast publisher Si Newhouse brought in the 38-year-old Wintour—who, through editor in chief positions at British Vogue and House & Garden, had become known not only for her cutting-edge visual sense but also for her ability to radically revamp a magazine—to shake things up.

Newest Reviews

Search